The Future of Frozen Yogurt & Smoothies
Market assessment for frozen yogurt and smoothies: 17% prefer plain yogurt, 68% choose takeaway, 85% view it as dessert.
Market Benchmark Study for a Leading Pipe Manufacturer in India
TrackBee conducted a successful market benchmark study for a leading pipe manufacturer in India, employing comprehensive interviews and innovative data collection tools across diverse regions. The study’s insights on competitor analysis, stakeholder preferences, and strategic adjustments empowered the client to refine their market approach, resulting in strengthened positioning and informed growth strategies.
Elevating Cement Industry Insights through Comprehensive Data Analytics
Our esteemed client, a leading global consulting firm, required an in-depth survey analysis across India’s cement industry. Leveraging TrackBee’s versatile survey software, we addressed the intricacies of surveying dealers, retailers, contractors, and IHB owners in over 10 Indian cities. Our revamped approach yielded actionable data points that deeply informed the client’s strategic decisions in a notoriously complex industry.
Market Mapping for Indias Leading Color-Coated Sheet Manufacturer
The goal was to conduct a store mapping study for a premier colour-coated sheet manufacturer in India, focusing on the stock availability and pricing of their products versus competitors, including local brands. The study aimed at comprehensive geographical mapping across retail locations nationwide, with an accurate capture of pricing for various product variations and their segment-wise competitors.
M-Sand Market Analysis for a Leading Consulting Company
TrackBee deployed its data collection software to perform an in-depth analysis of the M-Sand (Manufactured Sand) market in 16 major Indian cities, targeting Independent Home Builders (IHB), M-sand dealers, and Ready-Mix Concrete (RMC) players. The study was designed to understand M-sand adoption, preferences, brand awareness, price sensitivity and unaddressed pain points in the construction industry.
India’s Battery Powerhouse Maps MOP
India’s leading battery manufacturer aimed to decipher the Market Operating Price (MOP) across diverse segments, including private and commercial vehicles, two-wheelers, three-wheelers, e-rickshaws, inverters, and tractors.
